Tag Archives: Online social networking

Sponsored Tweets Launches New Features

Sponsored Tweets, one of my favorite services, has added some features that increase the functionality of the service for advertisers.
The premise of Sponsored Tweets is simple, and follows the channel model I’ve been talking about recently. Advertisers can treat Twitter as just another media buy by “renting” popular and trusted Twitter accounts. Followers put up [...]

I, channel – Should You Segment Your Twitter Following?

Developing a following is a tricky thing. On the one hand, as I said in my lens on the subject, it is important to consider yourself a channel when you’re thinking about Twitter marketing. On the other hand, that sort of thinking inevitably narrows the range and scope of things you might tweet about. You [...]

Tweetbucks

So it turns out that Linkbucks is seriously skeezy – lots and lots and lots of porn. Not exactly my values. I may stick with the blog over there, but yuck.
Then I saw some chatter about Tweetbucks on my Twitter feed and decided to have a look. They’re pretty cool, and the “Retweet Offers” option [...]